Oh Happy Canada Day!

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Today is Canada Day.  To celebrate Canada's birthday, Daniella D'Alimonte at the Forum for International Trade Training (FITT) put together a wonderful article offering practical and playful insights into how to do business in Canada.  She pulled on some leading experts - from Jim Foley, Director at the Turner Center for Entrepreneurship at Bradley University to John Yunker at Byte Level Research and we are happy she asked us to participate too :-).

Read the entire article:  O it's great to do international trade with Canada!

An Interview With Web Globalization Expert John Yunker

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I interview John Yunker (below) who during his professional career has helped thousands of companies and organizations take their websites global—or improve their existing global websites.

Here are the seven questions he addresses:

1. What are two examples of the worst global websites and why?
2. In terms of localizing a website, what’s the most challenging part of it? And is there a quick solution on how to overcome it?
3. You recently wrote an interesting blog post about WhatsApp: Another “translation worthy” success story (http://www.globalbydesign.com/2014/02/20/whatsapp-another-translation-worthy-success-story/). What’s the lesson for small-business owners who want to become big and global someday?
4. GoDaddy is marketing the new top-level domain INTERNATIONAL. Do you recommend it or not?
5. When a company is ready to translate its website, what factors should it consider before hiring a translation agency?
6. You’ve often written about the danger of using flags on global gateways. Can you explain why?
7. Looking into a crystal ball, what’s in store for the future on conducting business worldwide? What should we be paranoid about (disruptive changes ahead, for example) and what should we look forward to?

Read the entire interview:  Web Globalization Tips

Related posts over the years about John Yunker.

Who's Worth Following on Twitter About E-Commerce?

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Ajeet Khurana, serial entrepreneur, educator, mentor, and angel investor, writes a strong piece on who's worth following on Twitter when it comes to providing expertise in international e-commerce.

Read:  10 International Ecommerce Experts Your Business Should Follow on Twitter.  We, of course, are partial to Ajeet for mentioning one of our favorites, John Yunker (@JohnYunker)

How to Succeed at Exporting

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Founder of Global by Design, John Yunker, interviews Laurel Delaney on what it takes to succeed at exporting.  

Read the entire interview:  How to succeed at exporting:  A Q&A with Laurel Delaney

John Yunker Helps You Get Lucky with Pricing in Asia

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I have always been a fan of web globalization expert John Yunker who is big advocate for the translation of software and websites (see Global by Design and Byte Level Research, companies he manages).  In the article below, he says:

"Numbers sometimes mean much more than the data they represent. People often have lucky numbers that carry emotional significance to them."  He goes on to say:  "But lucky and unlucky numbers can vary by culture. When selling into Greater China, Japan, and Korea, retailers need to be aware of these numbers and use them to their advantage when possible."

Read the entire article to find out how to avoid the unlucky numbers in your international pricing strategy and concentrate on the lucky ones:

How Your Pricing Strategy Can Bring You Good Luck in Asia

Other related articles on John Yunker posted here at The Global Small Business Blog